Data Analysis

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In this article I will collect helpful tutorials and tools to boost your data analysis.   General: https://segment.io/academy/how-to-think-about-analytics Great article that explains why data analysis is crucially important and how it should be applied.   http://www-stat.stanford.edu/~tibs/ElemStatLearn/ Great free book on Read more ›

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Mobile Testing

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Also in the mobile environment testing is really important and maybe even more important than ever before since the customer can react directly to certain mistakes in a public way by giving comments in the app stores. This is why Read more ›

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App Store Optimization

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App Store Optimization describes methods to get higher rankings in the App Stores. This is the app-equivalent to classical SEO.   Android http://droid-blog.net/2011/06/23/app-store-optimization-aso-14-keywords-description/   iOS http://www.business2community.com/mobile-apps/a-crash-course-in-app-store-optimization-0157437 Crash course in App Store Optimization.   General http://www.mobile-zeitgeist.com/2012/05/21/app-store-seo-wunderwaffe-oder-hype/ General introduction to App Store Read more ›

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Problem Solving

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As a product manager you often have to cope with problems that you alone cannot solve but need the assistance of your development team, your team lead, etc. These can be things like some parts of your development process that Read more ›

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Creativity Methods

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Creativity Methods are especially important for product management to support the creativity of the people involved in the product development process. Here I will give you some links to sites that give good introductions to creativity techniques I found to Read more ›

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